In: Science. Plax detergents were supposed to help loosen plaque to make brushing effective. Before the entry of Plax, brands in the mouth wash market were positioned around two major benefits that are fresh breath and killing germs, whereas Plax was positioned around a new benefit as a plaque fighter and claims Plax removes up to three times more plaque than just brushing alone. Professor Pollack Marketing Strategies Scope Case This case has to do with the mouth rinse, Scope, at a time when there was fierce competition in the Canadian and American mouthwash industry. According to the case, in the past three years, the Canadian mouthwash industry faced quite a few changes.
Mouthwash May Help to Neutralise Coronavirus, Experiment With Human Cells Suggests
Effects of Chlorhexidine mouthwash on the oral microbiome | Scientific Reports
Number of Pages: This 10 page paper examines a case study supplied by the student. Fresh Breath, who produce a mouthwash are looking to expand into toothpaste. Their current operations consist of mostly part tine staff, and this move will mean for the first time, they are entering a market where they will be competing against major companies such as GlaxoSmithKline and Colgate-Palmolive. The paper stars with a market analysis, looking at the current position of the oral healthcare market in the UK, a literature review on virtual operations, such as Fresh Breath is followed by a SWOT analysis. This information is used to create recommendations.
Bevacizumab Research Paper
Certain oral antiseptics and mouthwashes may have the ability to inactivate human coronaviruses, according to a Penn State College of Medicine research study. The results indicate that some of these products might be useful for reducing the viral load, or amount of virus, in the mouth after infection and may help to reduce the spread of SARS-CoV-2, the coronavirus that causes COVID Craig Meyers, distinguished professor of microbiology and immunology and obstetrics and gynecology, led a group of physicians and scientists who tested several oral and nasopharyngeal rinses in a laboratory setting for their ability to inactivate human coronaviruses, which are similar in structure to SARS-CoV The researchers found that several of the nasal and oral rinses had a strong ability to neutralize human coronavirus, which suggests that these products may have the potential to reduce the amount of virus spread by people who are COVIDpositive. Meyers and colleagues used a test to replicate the interaction of the virus in the nasal and oral cavities with the rinses and mouthwashes.
Please join StudyMode to read the full document. Crest was introduced in the United States in The Crest brand has also been associated with about twenty brands of dental care products, including toothpaste , toothbrushes, mouthwash, dental floss, as well as a tooth-whitening product called Crest Whitestrips. The original Crest logo was designed by Donald Deskey.